The Five Stages

The Cluematic customer journey runs from first lead to live automation across five defined stages. Every step has a named owner and a defined next action.

LEAD → STRATEGY CALL → ONBOARDING → PROJECT → DELIVERY
StageNameOwner
1Lead AcquisitionFady Saad
2Free Strategy CallFady Saad
3Customer OnboardingCustomer (self-serve)
4Project Creation & PM HandoffAssigned PM
5Build & DeliveryAssigned Dev

End-to-End Process Summary

STAGE 1    Lead arrives at landing page

STAGE 2    Books free strategy call
           Call happens — questionnaire completed
           Fady sends "Get Started with Cluematic" email (within 24hrs)

STAGE 3    Customer clicks Start Onboarding
           Creates account → signs contract → chooses plan → pays
           Platform sends Welcome email automatically

STAGE 4    Customer creates first project
           PM assigned within 2 hours
           PM: welcomes customer → creates Notion page →
           links to admin portal → fills questionnaire →
           reviews with customer → gets approval →
           hands off to dev

STAGE 5    Dev builds the automation
           PM runs UAT
           Customer accepts via email
           Goes live
           Satisfaction survey sent

Key SLAs

TriggerAction RequiredOwnerSLA
Strategy call endsSend “Get Started” emailFadyWithin 24 hours
Customer creates a projectPM assignedDaniel / SamirWithin 2 hours
PM assignedWelcome message sent to customerAssigned PMWithin 4 hours
Questionnaire filledSent to customer for reviewAssigned PMWithin 24 hours
Customer approves requirementsDev handover posted in #devAssigned PMWithin 4 hours
Dev posts “build complete”PM begins UATAssigned PMWithin 24 hours
UAT passedCustomer demo / Loom sentAssigned PMWithin 24 hours
Customer acceptance receivedGo live + satisfaction surveyPM + DevWithin 24 hours

Team Quick Reference

WhoOwns
Fady SaadStrategy call, “Get Started” email, lead acquisition
Daniel Mitri / Samir GeorgyPM assignment, Notion setup, questionnaire, customer comms, UAT, go-live
Mahmoud Zoair / Mostafa Hammad / Seif KhalifaBuild, deployment